Rebels without a cause? The demise of Super-Tuscans

Once considered the future of Italian winemaking, Super-Tuscans might finally have run their course. Kerin O’Keefe considers the past, present, and future of these wines.

Super-Tuscans undoubtedly hailed a new era of winemaking in Italy. Rebels with a cause such as Sassicaia and Tignanello, originally labeled as table wines because they did not adhere to the winemaking laws of the time, shook up what were exasperatingly uninspiring practices and production codes. Ambitious producers across the region, armed with international varieties, brand-new barriques, and a fancy label sporting a proprietary fantasy name, began turning out their own Super-Tuscans and were soon followed by winemakers throughout Italy. But today, inundated with far cheaper but similar bottlings from the New World, consumers are apparently turning their backs on these once trailblazing wines.

Read the article:  “Rebels without a cause? The demise of Super-Tuscans (PDF). The World of Fine Wine (2009, 23): 94–99.

 

Read Eric’s take: Asimov, Eric (13 April 2009). Are Super-Tuscans Still Super?. The New York Times.

Fascinating article in the current issue of “The World of Fine Wine,’’ a glossy, erudite and, alas, very expensive British wine quarterly that always has many things worth reading. This article, by Kerin O’Keefe, a wine writer based in Italy, suggests that the Super-Tuscan category, which has attracted so much attention in the last 35 years, may have run its course.